Dental Review Generation
System — 10 New Google
Reviews in 14 Days.
87% of patients check Google reviews before booking a dentist.
Heavyclick's automated review system sends personalised SMS and email requests within 1 hour of every appointment — connected directly to your practice management software. No manual follow-up. No staff training required.
The Sequence —
Exactly What Happens.
No manual follow-up. No staff training. No monitoring. The system runs automatically after every appointment, from day one.
Patient Checked Out
The system monitors your practice management software for appointment completions. Within 60 minutes of checkout, the automation triggers — no manual action required.
Personalised SMS Sent
A personalised SMS goes to the patient — by name, referencing their visit type. It contains a direct link to your Google review page, not your GBP homepage. One tap, and they're on the star rating screen.
Patient Leaves Review
The direct link means no searching for your practice, no navigating through GBP. The patient taps the link, selects their star rating, writes a brief comment, submits. Most patients complete it in under a minute.
Reviews Compound
Every patient visit triggers the same sequence. No staff involvement after initial setup. 4–8 new reviews per month, every month — compounding velocity, recency, and map pack ranking simultaneously.
Guaranteed: 10 new Google reviews in 14 days — or we keep working free.
Six Review Signals
Google Uses to Rank You.
Most practices think reviews are just social proof. They're also a direct ranking mechanism. All six signals are systematically improved by the Heavyclick review system.
Review Count
Total volume. More reviews than the top-ranked competitor is the baseline target. We assess your specific market on the audit call.
Average Rating
Google weights ratings above 4.0. A 4.9★ with 80 reviews outperforms a 5.0★ with 12 — both on rank and conversion.
Review Recency
Recent reviews signal an active practice. Stagnant profiles — even high-rated — are gradually deprioritised. Velocity matters as much as volume.
Review Velocity
Consistent new reviews over time outperform a burst of activity followed by silence. Our system ensures 4–8 per month, every month.
Keyword Content
Patients mentioning specific treatments in reviews improve your relevance for those search terms. The system encourages specific, detailed reviews.
Response Rate
Google tracks whether practices respond to reviews. Heavyclick responds to every review — positive and negative — within 24 hours as part of the management service.
Review velocity is one of six signals Google uses in local pack ranking. It compounds your dental SEO services — a practice with strong technical SEO and 8 new reviews a month outranks a practice with strong SEO and stagnant reviews, because Google interprets velocity as a signal of active business operation.
Is Asking for Reviews
Against Google's Guidelines?
No — requesting reviews is explicitly permitted by Google's policies. What Google prohibits: offering incentives for positive reviews, writing fake reviews, and review gating (showing a rating prompt and only sending happy patients to Google). Heavyclick's system sends the same message to every patient after every appointment with no filtering. This is fully compliant with Google's guidelines.
What review gating is: Asking patients to rate their experience privately first, and only routing 4-5 star ratings to Google. This is prohibited. Our system routes every patient to Google — no filtering, no gating, full compliance.
What Happens When You Get
a Negative Review?
Negative reviews are inevitable with an active profile. The correct response: acknowledge the specific concern without being defensive, apologise genuinely, offer to resolve privately with a direct contact name and number, respond within 24 hours, and never mention patient names or treatment details (HIPAA compliance).
Heavyclick provides review response as part of the ongoing management service. Every review — positive and negative — is responded to within 24 hours. You never need to log into Google My Business to manage your reputation.
How Review Velocity Affects
AI Search Visibility.
This is also why the review system compounds your AI visibility for dental practices — AI systems like ChatGPT use review count, recency, and aggregate rating as credibility signals when deciding which practices to recommend in response to natural language queries.
Practices with stagnant review profiles — even high-rated ones — are gradually deprioritised as AI systems weight recency more heavily. The automated system ensures your review profile never goes stagnant relative to competitors.
How the Review System
Is Priced.
The review generation system is included in Heavyclick's full management service — not sold separately. Isolated reviews without the SEO architecture, GBP optimisation, and schema markup to amplify them deliver a fraction of the impact.
Book a free audit and we'll show you exactly where your current review profile stands against the top-ranked practices in your area.
Frequently Asked Questions
We connect to your practice management software via API or webhook. The system detects appointment completions and triggers a personalised SMS within 60 minutes. The message contains a direct Google review link — not the GBP homepage, the direct review-writing page — so patients can leave a review in under a minute.
No. Google explicitly permits requesting reviews. What's prohibited: paying for reviews, writing fake reviews, and review gating. Our system sends the same message to every patient after every appointment — fully compliant.
Practices with fewer than 50 reviews are consistently outranked by competitors with more — even when other signals are equal. The target: more reviews than the top-ranked practice in your area, with better recency. We assess your specific market on the audit call.
Review generation is proactive — building volume and velocity through systematic post-appointment requests. Reputation management is reactive — monitoring for new reviews and responding appropriately. Heavyclick provides both: the automated system builds the profile, the management service monitors and responds to every review within 24 hours.
We support Dentrix, Eaglesoft, Carestream, and Open Dental — the four most widely used dental PMS systems. Other systems are assessed during onboarding. Where direct API integration isn't available, the system can be configured via webhook.
Review recency matters as much as volume. A practice with 200 reviews from 2021 is outranked by a practice with 80 reviews and 20 in the last 90 days. The system maintains consistent velocity month after month, ensuring your profile never stagnates relative to competitors who are actively requesting reviews.