The Full System.
Three Ways to Get It.
Most dental agencies sell you a website and disappear. Heavyclick builds the complete patient acquisition system — ranking, reviews, visibility, and partnerships — then guarantees the results or keeps working free.
$1,500 at signing. $2,000 on go-live.
Everything a dental practice needs to get found, get reviewed, and get booked — built and done for you in 14 days.
By day 14, you have a live converting website, a growing review profile, and a local search presence. By day 60, you're on Page 1 for a high-intent keyword in your city.
Patient-Converting Website
Next.js, 95+ PageSpeed, 4-personality design system, live in 14 days — guaranteed.
Automated Review Generation
SMS within 60 min of every appointment. 10 new Google reviews in 14 days — guaranteed.
180+ Local Directory Listings
Consistent NAP data across Yelp, Healthgrades, Zocdoc, Apple Maps, Bing Places, WebMD, and more.
Page 1 Ranking — 1 Keyword
Highest-opportunity long-tail keyword in your market. Page 1 within 60 days — guaranteed.
5 Researched Keywords
Documented report: 5 specific searches in your city you can rank for within 30 days.
4 Guest Posts
Published on Dentaltown, Medium, Hashnode, Substack, or Quora. Page 1 in days, not months.
Negative Review Response Playbook
8 HIPAA-compliant templates. Every scenario. Compliance notes included.
Partnerships Playbook
Pitch scripts and frameworks for turning adjacent businesses into a referral pipeline.
$3,000 at signing. $4,000 on go-live. Installments accepted over 3 months.
Everything in Chairfill, plus the full competitive intelligence layer — ICP research, AI visibility, backlinks, AI-powered intake, and done-for-you partnership outreach.
By day 14, your full system is live. By day 60, you're on Page 1 for 5 keywords, appearing in ChatGPT and Perplexity, and have active referral relationships — without making a single cold call.
ICP Profile — Your Ideal Patient, Mapped
Demographic profile, the invisible need no competitor is addressing, adjacent businesses in your zip code, and specific keyword gaps targeting that segment.
Page 1 Rankings — 5 Keywords
Five documented long-tail keywords tracked to Page 1 within 60 days. Miss any — we work free.
30 Researched Keywords
Expanded report with content briefs for each. A documented 6-month ranking roadmap.
30+ Guest Posts
Across Dentaltown, Medium, Hashnode, Substack, Quora, Reddit, and more. Volume that builds topical authority.
250+ Backlinks (DA 20–70)
Structured backlink campaign. Editorial placements, niche directories, industry publications. Every link documented.
AI Visibility
Bing indexing, entity @graph schema, LLM-optimised content, FAQPage schema. Found in ChatGPT, Perplexity, and Google AI.
AI Customer Care Widget
HIPAA-compliant. Trained on your practice. Answers hours, insurance, services, FAQs — 24/7. Never asks about patient health.
Done-for-You Partnership Outreach — 3 Businesses
We identify, pitch, and open the relationship. You're introduced to warm referral partners, not cold leads.
Cancel anytime. Most effective after a Chairfill or Chairfill Max build.
Your practice keeps growing after launch. ChairFill+ is the monthly management layer that makes sure it does.
Rankings compound. Reviews accumulate. Your Google Business Profile stays optimised. Your site stays current. You see patients — we handle the rest.
Website Management
Hosting, performance monitoring, technical maintenance, and up to 5 change requests per month.
Google Business Profile Management
5 GBP posts/month, category and service updates, Q&A monitoring, ongoing optimisation.
SEO Maintenance & Optimisation
Monthly keyword tracking, on-page refinements, schema updates, internal linking additions.
5 Blog Posts Monthly
Keyword-targeted content published on your site. You don't write a word.
Google Ads Add-On
Available on request. $500 in ad credit on us for the first month.
Payment installments available over 3 months on Chairfill Max. Results guaranteed or we work free. Not sure which fits? Get a free auditand we'll tell you.
Everything a dental practice needs to get found, get reviewed, and get booked — built and done for you in 14 days. The complete foundation system built on our dental website design architecture, automated review generation, and full dental SEO services stack.
By day 14, you have a live converting website, a growing review profile, and a local search presence that didn't exist before. By day 60, you're on Page 1 for a high-intent keyword in your city.
Patient-Converting Website
Built on Next.js — 95+ mobile PageSpeed by architecture, not optimisation. Every page resolves the four objections nervous patients run before they call: fear, cost, time, and trust. Built from scratch around your practice's personality profile using our 4-personality design system. Live in 14 days — guaranteed.
→ Learn more about dental website designAutomated Review Generation
Personalised SMS requests sent within 60 minutes of every appointment. Connected directly to your practice management software. 10 new Google reviews in your first 14 days — guaranteed. No staff involvement after setup. Google-compliant, no gating, no incentives.
→ Learn more about the review system180+ Local Directory Listings
Your practice listed with consistent NAP data across 180+ directories — Yelp, Healthgrades, Zocdoc, Apple Maps, Bing Places, WebMD, and more. Citation inconsistency is one of the most invisible ranking suppressors in local SEO. We fix it before it costs you.
→ Learn more about dental SEOPage 1 Ranking — 1 High-Intent Keyword
We identify the highest-opportunity long-tail keyword in your market — a specific search your ideal patient is making right now with almost no competition — and get you to Page 1 within 60 days. Guaranteed. Miss it and we keep working free. The keyword is agreed on before the build starts.
5 Researched High-Intent Keywords
A documented keyword research report: 5 specific long-tail searches in your city where competition is thin, patient intent is high, and a well-built page can reach Page 1 within 30 days of being indexed. Named, scored, and ready to act on — yours to use independently or with ChairFill+.
4 Guest Posts on External Platforms
Four pieces of authoritative content published on established third-party platforms — Dentaltown, Medium, Hashnode, Substack, or Quora — that already have Google's trust. Each one targets a keyword your practice should own and links back to your site. Content that ranks on Page 1 in days, not months.
→ See how this worksNegative Review Response Playbook
8 HIPAA-compliant response templates for every type of negative review a dental practice encounters — billing disputes, pain complaints, fake reviews, 1-star no-text, and more. Each template includes compliance notes on exactly what you can and cannot say publicly.
→ Download a free previewPartnerships Playbook
The exact pitch scripts and co-branded experience frameworks for turning adjacent businesses into a steady referral pipeline. Med spas, skincare clinics, Pilates studios, bridal boutiques, luxury gyms. The businesses your ideal patients already visit every week — and how to become the dentist they recommend.
Everything in Chairfill, plus the full competitive intelligence layer — ICP research, AI visibility for dental practices, 250+ backlinks, 30+ guest posts, AI-powered patient intake, and done-for-you partnership outreach. Built for competitive markets.
By day 14, your full system is live. By day 60, you're on Page 1 for 5 high-intent keywords, appearing in ChatGPT and Perplexity recommendations, and have active referral relationships with adjacent businesses in your area — without making a single cold call yourself.
Includes everything in Chairfill above, plus the following:
ICP Profile — Your Ideal Patient, Mapped
Most practices market to anyone with teeth. In a competitive market, that's everyone, so your message becomes noise. We research your specific city, your specialty, and your competitive landscape — then identify the exact patient segment that is underserved, high-value, and reachable. You receive a documented report covering: demographic and income profile, the “invisible need” no competitor is addressing, adjacent businesses that already have your ideal patients, and specific keyword gaps for that segment.
Page 1 Rankings — 5 High-Intent Keywords
Five documented long-tail keywords — specific treatment and location combinations your ideal patient is searching right now — each tracked to Page 1 within 60 days. Miss any of them and we keep working free. Five separate validated keyword gaps, five separate guaranteed outcomes.
30 High-Intent Keywords
An expanded keyword research report: 30 specific searches in your city, scored by competition level and patient intent, with the content brief for each one. A documented ranking roadmap for the next 6 months. Yours to action independently or hand off to ChairFill+ for execution.
30+ Guest Posts
Thirty authoritative pieces published across Dentaltown, Medium, Hashnode, Substack, Quora, Reddit, and other established platforms. Each targeting a keyword in your market and linking back to your site. This is the volume that builds topical authority and puts your practice in front of patients who haven't searched for you yet.
250+ Backlinks (DA 20–70)
A structured backlink campaign targeting 250+ links from domains with Domain Authority between 20 and 70 — the range that builds genuine ranking authority without triggering algorithmic penalties. Editorial placements, niche directories, and industry publications. Every link documented and reported.
AI Visibility — ChatGPT, Perplexity & Google AI
Patients are asking AI systems to recommend dentists right now. Most practices don't appear. We build the full AI visibility layer: Bing indexing, Bing Places verification, complete entity @graph schema, LLM-optimised content structure, and FAQPage schema on every service page. Your practice becomes findable across every channel patients use in 2026.
→ Learn more about AI visibilityAI Customer Care — 24/7 Patient Q&A
A HIPAA-compliant AI chat widget trained entirely on your practice. It knows your hours, services, insurance plans, team, pricing, and FAQs. When a patient visits at 10pm asking “do you accept Delta Dental?” — it answers correctly and immediately. Never asks about patient health history. Never stores patient information. Converts browsers into booked appointments while you sleep.
Done-for-You Partnership Outreach — 3 Businesses
We identify the three highest-opportunity adjacent businesses in your zip code — the med spa, the Pilates studio, the luxury gym whose clients match your ICP exactly — and we reach out on your behalf with a co-branded partnership proposal. You don't make a single cold call. We open the relationship, you close it.
Your practice keeps growing after launch. ChairFill+ is the monthly management layer that makes sure it does — ongoing dental SEO, GBP management, blog content, and website maintenance, every month without you lifting a finger.
Rankings compound. Reviews accumulate. Your Google Business Profile stays optimised. Your site stays current. You see patients — we handle the rest.
Website Management
Hosting, performance monitoring, and technical maintenance. Your site stays fast, secure, and indexed correctly. Up to 5 change requests per month — new team member, updated hours, new service page, anything that needs updating.
Google Business Profile Management
5 GBP posts per month, category and service updates, Q&A monitoring, and ongoing optimisation. Your GBP is one of the highest-impact free tools in local search. Most practices set it up once and forget it. We treat it as a live ranking asset.
SEO Maintenance and Optimisation
Monthly keyword position tracking, on-page refinements, schema updates, and internal linking additions as new content is added. Rankings don't hold themselves — they require ongoing maintenance as competitors invest and Google's standards evolve.
5 Blog Posts Monthly
Keyword-targeted content written for your practice, published on your site, and structured for both traditional Google ranking and AI search citation. Topical authority builds month over month. You don't write a word.
Google Ads Add-On
Available on request. $500 in ad credit on us for the first month. Paid search layered on top of your organic presence for maximum local coverage — search intent captured at every position in the results page.
ChairFill+ is most effective when it follows a Chairfill or Chairfill Max build. The technical foundation, schema architecture, and content structure built during the initial project is what the monthly management compounds on. Starting ChairFill+ on an existing site is possible — we'll audit it first.
Why the Guarantee
Exists
A guarantee only makes sense when the process behind it is predictable. Ours is. Every Chairfill build follows the same 7-phase sequence — canonical decisions before code, content before schema, schema before launch. Every guest post targets a pre-validated keyword gap. Every review request goes out within 60 minutes of every appointment through a system that's been tested across multiple markets.
If we weren't confident in the process, we wouldn't put our hours on the line. We are, so we do.
For the full technical breakdown of how the ranking system works — how reviews compound, what citations do, why the first 60 days matter most — read our complete guide to how dental practices get to Page 1 on Google.
Frequently Asked Questions
Not strictly — ChairFill+ can be applied to an existing site after an audit. But the compounding effect is significantly stronger when it's built on the technical architecture from a Chairfill project. The schema, URL structure, and content foundation are designed to be maintained, not retrofitted.
Chairfill builds your system and gets you ranking. Chairfill Max adds the intelligence layer — who your ideal patient actually is, where they already spend money, and a backlink and content volume that builds authority at a pace Chairfill's scope doesn't cover. If you're in a competitive market or want to dominate rather than just appear, Chairfill Max is the version for that.
It means a specific long-tail keyword — a four-plus word search phrase with documented low competition and high patient intent — ranks on Page 1 of Google within 60 days of your site going live. We agree on the keyword before we start. If we miss it, we keep working at zero additional cost until you rank. It does not mean "dentist [your city]" on day one — that's a 6–12 month build depending on competition. We start with the winnable battles and compound toward the competitive terms.
A documented research report covering your specific city, your specialty, and your competitive landscape. It identifies the patient segment that is underserved and reachable in your market, maps their demographics and decision triggers, identifies adjacent businesses that already have those patients, and gives you specific keyword gaps targeting that segment. It looks like the difference between "target women 45–65" and "here are the three Pilates studios within 2 miles of your practice, here's what their clients care about, and here are the exact searches they're making that nobody in your market is ranking for."
Yes. The Chairfill build is fully compatible with a Max upgrade. The difference is paid at upgrade, and the additional deliverables — ICP research, backlinks, AI customer care, partnership outreach — are added to your existing system. Some deliverables like guest post volume restart from your upgrade date.
Yes, because of what it doesn't do. It answers questions about your practice — hours, services, insurance, team, FAQs. It does not ask patients about their health. It does not store patient information. It does not integrate with your practice management system. The compliance is maintained by keeping the widget's scope on the practice side of the conversation, not the patient side.
We do. We identify the three adjacent businesses in your area that match your ICP, prepare a co-branded partnership proposal based on your practice's profile, and make initial contact on your behalf. You're introduced to warm relationships, not cold leads.
Not Sure Which Package
Fits Your Practice?
Book a free audit. We'll look at your current digital presence, your market, and your competitive landscape — then tell you which package produces the outcome you're actually after. No obligation. Specific findings in 24 hours.